Pfizer Commercial Sends Empowering Message to At Risk Kids

Kids at risk of anaphylaxis can feel more confident about using an EpiPen after viewing this 30 second commercial by Pfizer of Canada.

When kids are trained to use their EpiPen injector in case of an emergency, it’s not uncommon for them to feel anxiety about the whole thing.  Will they really remember what to do if such an emergency arises or will their anxiety cause them to freeze up?

There’s something powerful about seeing something that makes it seem more real… almost like you’ve already done it before.  In this commercial, a child demonstrates how to use an EpiPen in a simple, non-scary way empowering kids and adults of all ages to feel confident about using an EpiPen in an anaphylactic emergency.

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Tiffany Rogers

Tiffany is the mother of a child with multiple severe food allergies, wife of a husband with food allergy sensitivities, and manages a few allergies of her own. As Founder of Allergy Cookie, her goal is to provide you with information to simplify living with multiple food allergies and celebrate life in the process. Tiffany has served as a local Chair for the FARE Walk for Food Allergy, Community Events Director and General Board Member for the Utah Food Allergy Network, and Support Group Leader for NNMG Food Allergic Families of Utah. In addition to blogging and publishing books about living with food allergies, Tiffany shares an empowering message as a public speaker at conferences supporting the newly diagnosed and others facing challenges in the kitchen. Tiffany's latest project is the newly formed Chef Free Club, a plant-based, gluten-free and allergy friendly cooking club for kids! Connect with Tiffany via Linked In!

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